Photography Journal
Photography is about so much more than pressing a shutter.
This is where I share the stories behind my work, thoughts about branding and visual storytelling, lessons from photographing businesses across Scandinavia, and why the smallest details often make the biggest difference. Whether you are a business owner, a fellow creative or simply someone who loves photography, I hope you will find something here that inspires you.
Product Photography vs Content Creation: What Does Your Brand Actually Need?
Product photography and content creation might feature the same products, but they have very different jobs to do. From polished campaign imagery to raw, everyday content, I look at the difference between the two, where a content creation agency fits in, and why I believe strong brands need both.
A Photographer’s Guide to Stockholm: Where to Eat, Drink & Explore
A photographer’s guide to Stockholm, from my favourite coffee shops and fika spots to Södermalm, Gamla Stan, Djurgården and the archipelago. These are the places I love to eat, drink, explore and photograph in Stockholm.
Ramberg Resort, Lofoten: A Place to Stay, Slow Down and Explore.
A coffee by the beach, surfers in the Arctic water and mountains rising straight from the sea. Ramberg Resort became one of my favourite stops on The Long Way North and a beautiful base for exploring the Lofoten Islands.

